Rachel Coldicutt is CEO of Doteveryone, a UK think tank working to make the Internet, and digital society, a fairer place. She has spent the last 20 years turning emerging technology into products and services, and helped many organisations adapt to the digital world. She has worked as the Head of Digital Media at the Royal Opera House, Project Manager of a large-scale storytelling project at the V&A, Interactive Editor at Endemol, Teens Editor at the BBC, as well as working for Microsoft and the Encyclopaedia Britannica, and as a consultant with large service organisations in finance, energy, healthcare and the third sector. She is also the founder of Culture Hack Day, co-founder of arts innovation agency Caper and a trustee of the Fawcett Society.
"Rather than thoughts or feelings or political opinions or moral perceptions, we are suddenly talking about hardware or software or a robot we’ve seen in a movie, or some weird mixture of all three. We can’t say right now what the two sides will be in the Great Technology Wars of 2060; who’ll start the revolution against who, and why, or whether something is “good” or “bad”. We mostly just know some stuff is happening and that it’s complicated.
Exponentialism is limitless. Rules are there to be broken, norms and expectations defied. But just because we can, doesn’t mean we should, and just because we liked a picture, posted a video or clicked on a targeted ad doesn’t mean we’ve entered into a binding contract with an invisible moral code."